122020Oct
In Journal, Semiotic Publications

New issue of Lexia: Semiotics and Digital Marketing

Edited by Cinzia Bianchi and Giovanna Cosenza Oggi la semiotica può dialogare con il Digital Marketing in molti ambiti. Fra questi, ci sono gli studi e le attività di Search Engine Optimization (SEO), il Digital Storytelling, il mondo della Web Usability e dell’Interface Design, l’analisi della User Experience (UX), le ricerche sulla viralità online, il…

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242020Sep
In Bulletin Board Announcements, Congress & Call for Papers, Semiotic Publications

Call for papers: Lexia, 39-40, “Heritage and the City”

HERITAGE AND THE CITY – Semiotics and Politics of Cultural Memory in Urban Spaces Guest Editors: Francesco Mazzucchelli (University of Bologna), Maria Rosaria Vitale (University of Catania), Massimo Leone (University of Turin/University of Shanghai) This Special Issue of Lexia aims at bringing together articles that critically reflect, from a semiotic angle, on the relation between…

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