ROUND TABLE 6
Monday 11th December 2023, 16:00 – 19:00pm (Paris time)
+ Patrice Ceccarini (France) | Affordances, cognition, systemic approach and complex phenomenology of territories
16:00 – 17:30 (Paris time)
+ Evripides Zantides (Cyprus) | Semiotics, Typography, Advertising and Graphic Design
17:30 – 19:00 (Paris time)
ARCHITECTURE SEMIOTICS AND COGNITION
Patrice Ceccarini (France) | Affordances, cognition, systemic approach and complex phenomenology of territories
The potential consequences of this research are strategic: it is a question of averting the natural, anthropogenic and social disasters that will inevitably occur. Such an enterprise uses an holistic approach specific to architectural science by ceasing to think and act by the summation of heterogeneous skills thought out in a distinct way and separated from each other. Systemic Design methodologies will be decisive: observe (phenomenology), & diagnose, establish therapeutic strategies for the morphological profiling of buildings adapted to the needs, programs and organizations relating to the variety of territories studied. The instrumental development of an informational matrix (Environmental Genetic Code or CGE) will be decisive in all these areas with significant impacts on the development of design in its various definitions and applications.
SEMIOTICS AND BARTHES
Evripides Zantides (Cyprus) | Semiotics, Typography, Advertising and Graphic Design
The presentation aims to discuss the multimodal nature of Typography and Graphic Design, from the perspective of semiology, as suggested by Jacques Bertin (1967) and Roland Barthes. It will do so by implementing theory into practice using specific examples.
Note: Each conference consists of one hour followed by half an hour of discussion between all participants.
Do you want to learn space semiotics? You can contact us on firstname.lastname@example.org.
It will be a pleasure to help you delve deeper into this area!