New Book: Interdiscipline et arts du spectacle vivant

Interdiscipline et arts du spectacle vivant Sous la direction d’André Helbo, Catherine Bouko et Élodie Verlinden Le concept d’interdiscipline, mobilisé habituellement dans les sciences de la communication, trouve dans le champ du spectacle vivant un nouvel écho. Les recherches en arts du spectacle connaissent actuellement une mutation sans précédent, sous l’impulsion d’un dialogue qui convoque des modèles de décloisonnement. Une…

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Book: Brand equity planning with structuralist rhetorical semiotics Vol.I

Press release Brand equity planning with structuralist rhetorical semiotics Vol.I  Title: Brand equity planning with structuralist rhetorical semiotics Vol.I ISBN: 978-1481843157 Author: George Rossolatos Release date: 2012 Pages: 260 Available at Amazon: http://www.amazon.com/dp/148184315X   Publication objectives: This book seeks to outline a structuralist rhetorical semiotic approach to brand equity planning, with view to addressing how…

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Book: Linguistic Anthropology: A Brief Introduction

Linguistic Anthropology: A Brief Introduction, Third Edition Marcel Danesi August 2012 • 978-1-55130-489-2 • $39.95 • 268pp Anthropologists have always put language at the centre of their agenda. So too have linguists. Anthropological linguistics, the amalgam of the two disciplines, aims to document and examine how language mirrors social structure and culture-specific thought patterns. Linguistic Anthropology:…

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Book Realease in Nanjing: Proceedings of the 10th World Congress of the IASS-AIS

The Proceedings of the 10th World Congress of the IASS-AIS (A Coruña) will be launched during the 11th World Congress of the IASS-AIS in Nanjing.  Culture of Communication/Communication of Culture. Culture de la Communication/Communication de la Culture. Cultura de la Comunicación/Comunicación de la Cultura. Proceedings of  the 10th World Congress of the International Association for…

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Book: Towards a semiotics of brand equity: Brand coherence and communicative consistency through structuralist operations and rhetorical transformations

The principal aim of the book at hand consists in a prolegomena to the construction of an innovative approach of structuralist rhetorical semiotics as a formal metalanguage and method in the form of a conceptual model, coupled with a transformative grammar and a stepwise methodology with view to addressing a crucial gap in the existing…

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Book: Sémiotique de l’âme (3 vols) – Massimo Leone

See presentation pages vol.1 in PDF: Massimo Leone 2012 – Sémiotique de l âme – Volume I – Pages de présentation (1) See presentation pages vol.2 in PDF: Massimo Leone 2012 – Sémiotique de l âme volume II – Pages de présentation See presentation pages vol.3 in PDF: Massimo Leone 2012 – Sémiotique de l âme volume III –…

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New Book: Becoming Culture – Floyd Merrell

Becoming Culture:  Semiotically Illustrated Through Guadalupe-Tonantzín Coalescence, and Other Latin American Enigmas by Floyd Merrell. This book taps into Charles Sanders Peirce’s occasional allusion to a vague, flexible form of ‘logic’. Unfortunately he did not fully develop this idea.  However, his concept of signs and pragmatic philosophy play a chief role in Becoming Culture. It…

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