New book: Brand Equity Planning with Structuralist Rhetorical Semiotics, George Rossolatos

Brand Equity Planning with Structuralist Rhetorical Semiotics ISBN: 978-3-86219-706-4 (print) 978-3-86219-707-1 (e-book) Author: George Rossolatos Release date: February 2014 Pages: 895 Publisher: Kassel University Press Available for preview and purchase @ http://www.uni-kassel.de/hrz/db4/extern/dbupress/publik/abstract.php?978-3-86219-706-4 Publication objectives Brand Equity Planning with Structuralist Rhetorical Semiotics furnishes an innovative conceptual model and methodology for brand equity planning, with view to…

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Semiotix Bulletin XN-11 (2013)

We are pleased to send you the eleventh issue of SemiotiX – New Series. SemiotiX is an online global information bulletin that provides reports on institutions, individuals, ideas, events and publications concerning semiotics and related disciplines. The link for the Semiotix Bulletin XN-11 (2013) can be found at: http://www.semioticon.com/semiotix/ All correspondence should be addressed to…

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International Association for Visual Semiotics (IAVS)

AISV-IAVS The International Association for Visual Semiotics (IAVS) has a new website, http://aisviavs.wordpress.com, which includes a lot of present and historical information, links to download the proceedings of some conferences, contents of the journal Visio, and much more. It has also a blog sector (the rightmost tag of the site) were news are posted. If you wish to receive the information that…

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Semionaut Award

Semionaut Award for new writing in the area of culture, communication, semiotics and branding. Semionaut Award is a $1000 short essay prize for students/recent graduates – in the area of applied cultural & semiotic analysis. Deadline is the end of November this year. The award is sponsored by Space Doctors (http://www.space-doctors.com) and all the shortlisted essays…

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Launch of the International Journal of Marketing Semiotics (IJMS) VOL.I

www.ijmarketingsemiotics.com We are pleased to announce the launch of the first issue of the International Journal of Marketing Semiotics. The mission of the International Journal of Marketing Semiotics is to constitute a reference point in state-of-the-art academic research in the field of marketing semiotics, by enhancing the relevance of semiotic theories and methodologies across the…

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New Book – //rhetor.dixit//: Understanding ad texts’ rhetorical structure for differential figurative advantage

Title: //rhetor.dixit//: Understanding ad texts’ rhetorical structure for differential figurative advantage ISBN: 978-1492259695 Author: George Rossolatos Release date: August 2013 Pages: 188 Available for purchase (full-color, paperback) at: http://www.amazon.com/dp/1492259691     Download your free complimentary ebook copy @ (readable with mobipocket) http://bit.ly/17CfJaH   Publication objectives: This book was put together over the course of the…

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Semiotix Bulletin XN-10 (2013)

We are pleased to send you the tenth issue of SemiotiX – New Series. SemiotiX is an online global information bulletin that provides reports on institutions, individuals, ideas, events and publications concerning semiotics and related disciplines. The link for the Semiotix Bulletin XN-10 (2013) can be found at: http://www.semioticon.com/semiotix/ All correspondence should be addressed to…

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International Association of Visual Semiotics Bulletin, Feb 2013

AISV-IAVS International Association of Visual Semiotics  Bulletin, Feb 2013. Xme Congrès / 10° Congreso / 10th Congress (Buenos Aires 2012) The 10th Congress of the AISV-IAVS was held from September 4 to 8, 2012, at the Faculty of Law of Buenos Aires University, in Buenos Aires, Argentina, on the theme “Contemporary dilemmas of visuality”. Some numbers of the…

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On Youtube: Eero Tarasti lectures on music history

The lectures by Professor Eero Tarasti, University of Helsinki,  on music history are now available in the youtube, entitled “Music History: Style Periods and Aesthetics”. The lectures (7) deal with classical composers, such as J.S. Bach. W.A. Mozart, Ludwig van  Beethoven and Richard Wagner; their main works are analyzed at piano, and  connected to other…

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