Launch of the International Journal of Marketing Semiotics (IJMS) VOL.I

www.ijmarketingsemiotics.com We are pleased to announce the launch of the first issue of the International Journal of Marketing Semiotics. The mission of the International Journal of Marketing Semiotics is to constitute a reference point in state-of-the-art academic research in the field of marketing semiotics, by enhancing the relevance of semiotic theories and methodologies across the…

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New Book – //rhetor.dixit//: Understanding ad texts’ rhetorical structure for differential figurative advantage

Title: //rhetor.dixit//: Understanding ad texts’ rhetorical structure for differential figurative advantage ISBN: 978-1492259695 Author: George Rossolatos Release date: August 2013 Pages: 188 Available for purchase (full-color, paperback) at: http://www.amazon.com/dp/1492259691     Download your free complimentary ebook copy @ (readable with mobipocket) http://bit.ly/17CfJaH   Publication objectives: This book was put together over the course of the…

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On Youtube: Eero Tarasti lectures on music history

The lectures by Professor Eero Tarasti, University of Helsinki,  on music history are now available in the youtube, entitled “Music History: Style Periods and Aesthetics”. The lectures (7) deal with classical composers, such as J.S. Bach. W.A. Mozart, Ludwig van  Beethoven and Richard Wagner; their main works are analyzed at piano, and  connected to other…

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On Youtube: Eero Tarasti lecture course on the “European semiotics” and a roundtable about his theory of existential semiotics

The lecture course on the “European semiotics” given by professor Eero Tarasti (in English) at the Helsinki University in the autumn semester of 2010  is available  now at Helsinki University Youtube: http://www.youtube.com/user/universityofhelsinki#grid/user/3331D87FB229972D Moreover, the roundtable about his  theory of existential semiotics in Paris, Institut finlandais, in the autumn of 2010 as well  (in French),  can…

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